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SEO
Marketing Agency

Search Engine Optimisation (SEO) is a modern essential for businesses. However, mastering this multifaceted methodology is no mean feat.

Building a substantial organic presence online

The ultimate goal of search engine optimization is an increase in the quantity and quality of organic traffic coming through to your website. More of a long-term strategy than a quick fix, by pushing you up the rankings it helps your website build a legacy within the field.

With access to a bank of over 20 billion keywords and 800 million web domains, we work with you to strategise what exactly it is that you want for the future of your website and help you carve your own path.

Our team of SEO-aficionados can outline what terms you should be aiming for, provide insight into competitor performance and help guide you on your path towards a more substantial organic online presence.

An SEO strategy built around what you want to be recognised for

No one knows your company quite like you do. Its origins, its mission, its future plans. These driving forces are what we use as the basis of every SEO strategy that we create. We learn exactly what it is that you want your brand to be recognised for and use that as our guide throughout.

One of the core aspects of this is through keyword research, implementation and tracking. Our process as an SEO marketing agency is to work closely with you to create a list of keywords – both specific and longtail – that ensure that all the right people are coming to your site. To us, it’s a question of both quality and quantity.

This strategy feeds into the engaging, SEO-fuelled content that we create. Whether it be webpage copy, blog content or whimsical snippets here and there, search engine optimisation is the driving force behind all of our copywriting efforts. We judge quality through both substance and effectiveness.

Boosting Reputation and Experience

Building on your search engine reputation

While you may or may not have a glowing reputation within your industry, this doesn’t necessarily translate over to what search engines think of you…

Through effective handling of both on-site and off-site factors, we help not only boost your reputation among search engine crawlers, but also ensure that their experience is as efficient as possible when they arrive on your website. By tinkering with what works for your site’s unique needs, our experienced team not only optimises on-site and off-site strategy but displays tangible progress through easily digested data.

Keeping you in the loop about progress at all times is what we do best.

Keeping You Healthy Online

Continuous health checks for your site

Before a website is optimised it is important to first carry out an SEO audit to highlight any issues that may have an impact on organic performance. Think of it like an SEO MOT. But rather than taking a look under the bonnet of your rusty motor, it examines the likes of:

Faulty Links

Whether linking to a relevant area of your site or referencing something pertinent from someone else’s, you need to keep these links healthy. If there is an error, Google’s team of website crawlers will sniff it out like a bloodhound seeking out a butcher shop.

Duplicated Content

As good as your website content may be, most audiences will not want to read through the whole lot twice. Well, that’s what Google thinks anyway. Therefore duplicated content is a big no-no.

Incorrect Meta Descriptions

You know what they say about first impressions… Often the very first thing that people will see about your site on the Search Engine Results Page (SERP) it is crucial that these remain snappy, unique and error-free.

Title Tagging

While Google’s crawlers scan your site, it bodes well to lend them a helping hand. Letting them know the context of certain text segments is a good way of going about this.

We ensure that your site remains healthy by carrying out these audits on a monthly basis. Therefore no errors – whether it be a dodgy link or a duplicate meta description – slip through the net. A healthy website not only keeps the Google gods happy, it also helps improve the overall user experience (UX) on your website. No one wants to be sending their visitors to a 404 page. It’s just not good SEO etiquette.

Results that matter

SEO optimised blogs written each year

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Keywords ranking on page 1

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Clients working with Signify for 2+ years

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Blogs that might interest you

Check out some of our other blogs that we think would be right up your street.

Signify Wrapped 2024

2024 has almost come to a close, and it wouldn’t be right if we didn’t treat you to our annual Signify Wrapped of everything we got up to this year.

We know it’s what you’ve all been waiting for and so here it is…

Social Day B2B Forum 2024

Our expert Social Media Lead Georgie headed down to Shoreditch for the Social Day B2B Forum 2024 to make some connections and get some insights into all things social. Here’s how it went…

The Key Takeaways from this Year’s BrightonSEO Conference

We sent our Marketing Executive and SEO extraordinaire, Georgia Layzell to this year’s BrightonSEO Conference to do a bit of networking and explore what’s on the digital marketing horizon. Here’s how she got on…

"Clear, tangible results"

“I’ve worked with Signify across PPC, SEO and social media. They are diligent, hard working and are always striving for the best results for their clients - not to mention being a lovely team to work with. We’ve seen clear, tangible results in our online marketing efforts, and so would highly recommend Signify!"

Tom
Marketing Manager - Italy Bike Tours

Italy Bike Tours

Italy Bike Tours wanted to further establish their presence in a highly competitive market, both increasing organic traffic and driving quality leads through the website via a data driven SEO strategy.

Learn how we can help boost your online presence

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